AI Analysis on Jio’s 100 Million Subscribers

Reliance Jio hit 100 million subscribers in 170 days and internet went gaga over it. Started out in early September last year, Reliance’s Jio unit stunned the entire telecommunications market with its free calls and cheap data plans. We analysed the Twitter conversations around the hashtag #100MillionOnJio using our AI algorithms. We started our tracking on 21st Feb 2017 at 4:46 p.m and crawled around 18K tweets in 24 hours. This is a documentation of what people are talking about.

AI Analysis on Jio’s 100 Million Subscribers:  Most of the subscribers seemed happy as the overall sentiments remained positive with a 65% score.
AI Analysis on Jio’s 100 Million Subscribers

Reliance Jio and Mukesh Ambani were the top trending words for the entire day and were discussed positively.

AI Analysis on Jio’s 100 Million Subscribers

AI Analysis on Jio’s 100 Million Subscribers

The emotion that earned maximum credits was happiness. This was followed by excitement which was almost chased by anger that might have been induced with the upcoming end of free services.

AI Analysis on Jio’s 100 Million Subscribers

The competition for the intent of the tweets was distributed between opinion and marketing with a 25% and 23% score respectively. Also, a significant amount went onto the random noise category.

AI Analysis on Jio’s 100 Million Subscribers

Twitter was swamped with the tweets revolving around #100MillionOnJio. Achieving a score of 100 million subscribers in just 170 days is quite soaring. Who would you blame? Take a look at some of the positive and negative tweets.

AI Analysis on Jio’s 100 Million Subscribers

AI Analysis on Jio’s 100 Million Subscribers

And, here are some of the top influencers from twitter for the 100MillionOnJio hashtag.

AI Analysis on Jio’s 100 Million Subscribers

Jio has certainly made it huge in the telecom market. However, the chargeable plans commencing from April might bring out some interesting insights. Jio would have to come up with something engaging enough to retain its subscribers.

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At Karna-AI, a ParallelDots product, we deploy a range of cutting-edge AI techniques to derive meaningful insights from large chunks of unstructured text. This can be of great use to brands, market research companies and consulting agencies of all kinds. If you have any questions or suggestions, we would love to hear from you. our social media handles on Facebook, LinkedIn, Twitter and Medium.

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